Home Sweet Home Page » ethical bribe http://www.homesweethomepagebook.com The 5 Deadly Mistakes Authors, Speakers and Coaches Make with Their Website's Home Pge and How To Fix Them! Tue, 09 Mar 2010 23:50:21 +0000 http://wordpress.org/?v=2.8.5 en hourly 1 http://www.homesweethomepagebook.com http://www.homesweethomepagebook.com/wp-content/plugins/maxblogpress-favicon/icons/favicon.ico Home Sweet Home Page Make Your Opt-In Bonus Relevant – To Your Customers and Your Business http://www.homesweethomepagebook.com/673/make-your-opt-in-bonus-relevant-to-your-customers-and-your-business/ http://www.homesweethomepagebook.com/673/make-your-opt-in-bonus-relevant-to-your-customers-and-your-business/#comments Tue, 23 Feb 2010 04:05:28 +0000 cspothitt http://www.homesweethomepagebook.com/?p=673

Your opt-in bonus should be a bridge between your prospect and the products and services you offer. The best incentives provide what some call the “pink spoon” experience… a free taste of what you have to offer.

The idea behind an ideal opt-in bonus is that it is a low-risk way for prospects to sample the wares. So, your opt-in incentive needs to accomplish these things:

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